Culinary Assessment
The assessment for the Module Culinary Operations for first year students of the Bachelor of Arts in Culinary and Gastronomic Sciences is based on 100% continuous assessment whereby students receive marks every day.
A breakdown of the marks awarded can be found below.
During the term In Class Tests form part of the assessment in which students get the opportunity to showcase the development of there skills. 
Integrated Marketing Communications Assessment
Students had to develop a Integrated Marketing Communications Plan as part of this Module. To do so students had to work in groups of two, encouraging them to develop soft-skill like teamwork, time management with an emphasis on identifying their individual strengths, and using those to work on specific parts of the plan in order to produce the best possible document.  
Below you can find the assessment brief which was given to students at the start of the semester in order to clearly inform about the structure of the assessment.
Examples of one of the outputs, a promotional video that formed part of the assessment, for both the Integrated Marketing Communications Plan and the Presentation can be found below:
  • Video 1 and 2 are both student work which were produced using Adobe Spark Video
  • Video 3 is an example that was presented to the students using Adobe Spark Video, which is a promotional clip I produced to advertise the BA in Culinary Arts degree.
  • Video 4 is another example that was presented to the students using Adobe After Effects, this video was used to demonstrate to the students what is possible with different software, however Adobe Spark Video was the programme to be used for their project due to a very user friendly interface and time constrains, which insured that the workload was manageable for students. 
 Video 1: Bo Yoghurt Drink

The students developed a smooth and creamy yogurt drink that was low in fat, lactose free, with no added sugar and no additives.
This product was aimed at consumers across Ireland and the UK providing a healthier snacking alternative to traditional sugar filled yogurt products.
The Video was produced as a tool to inform about the product, as part of the Integrated Marketing Communications Plan. 
Core elements of that plan involved digital activities to raise brand awareness and build audience reach which is well reflected in this Video.
Video 2: Tribal Cheese (Adobe Spark)

The students developed an infused mozzarella cheese filling  a gap identified in their market research for flavoured mozzarella cheeses. The two students intended to use various platforms within the marketing environment to ensure that awareness was created for the product. The video was produced with the intention of using it as a commercial as part of the integrated marketing communications mix. 
Video 3:​ Sample promotional video for demonstration purposes (Adobe Spark)

This video was developed in my capacity as programme chair for the BA (Honours) in Culinary Arts. It was presented to the students as an example. The video is being used as a promotional tool for visitors too the GMIT website, to attract potential new candidates for the programme.
Video 4: Sample promotional video for demonstration purposes (Adobe After Effects)